AWARD SCHOOL
I took on the creative challenge of Award School in 2023.
This creative advertising course is designed for aspiring creatives to transform their creativity into industry thinking. The 12 weeks saw us tackle 10 briefs in various different mediums, from TV to social media. It pushed our thinking and perfected our execution. Below are a selection of my answers to the briefs we were challenged with.
The fastest hedge trimmer
To get across the message that RYOBI hedge trimmers are the fastest way to get your hedge in shape, in the form of a 30 second film advert.
Client
RYOBI
Medium
TVC/film
An easy multi driver insurance policy
Through the power of social media make people aware that Rollin’s multiple driver insurance policy means that now anyone can easily borrow your car.
Client
Rollin’
Medium
Social Media
An important environmental message
Support Greenpeace’s important message that single use plastic created today will be in our oceans tomorrow, through the delivery of a PR campaign.
Client
Greenpeace
Medium
PR
The place to go for car lovers
Encourage car lovers to think of Supercheap Auto as the place to go to buy something new for their car, through direct marketing.
Client
Supercheap Auto
Medium
Direct
A direct flight from Sydney to London
Promote Qantas’ new fleet of A350s arriving in 2025, that fly direct from from Sydney to London, through an integrated advertising campaign translated on different medias.
Client
Qantas
Medium
Integrated Advertising Campaign